Weekend Card Designing

This weekend I ended up creating 5 cards of various forms. 4 of them were hand made cards (you can see the cover of one here and its inside here) that centered around simple inked designs with watercolor accents. One was digitally designed and later printed.  I hadn’t expected to work on any cards at all so doing 5 was completely surprising but it turned out to be a needed break from my normal illustration work.

Below I’ve posted steps of the process of digitally creating one of my cards and the thought processes I went through as I put it together. All in all this card took about 2 hours to complete from collecting the patterns to the final card edits. It was a lot of fun and relaxing project to work on. Honestly, after this weekend, I think I’ll start creating all my cards either digitally or by hand in the future.

 

I initially started with a color scheme. I knew I wanted it to be extremely limited and center around warm blue-green tones. I collected a few patterned backgrounds and tested out the over all design and look of the card. card-Lauren-Crest-Illustration I decided that I didn’t like the starry sky background as much as I initially thought I would so I toned down the background with another pattern and lightened the color of the whale. I also created waves in the ocean and changed the colors of the water a bit by adding another pattern on top of the original one.
Card3-Lauren-Crest-IllustrationWith the overall design decided upon I started working on the details. I cleaned up the line art, added details to the water coming out of the whale’s blowhole, and added a gradient shade to the water to give the piece more depth.
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The whale seemed a bit stiff so I then added some blushing cheeks and changed the outline from black to a warm orange to give the whale some life and personality. I also started experimenting with creating more depth to the ocean by adding more waves, though those turned out rather difficult to see.Card5-Lauren-Crest-Illustration I added gradients behind each wave layer to help the waves stand out and I also choose to add more green to the waves to help them match the sky layer a bit more. After that I increased the saturation for parts of the original patterns and called the card done. 🙂

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